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When it comes to choosing the perfect luxury SUV, Lincoln has something for everyone. Whether you're looking for a family-friendly ride, a sleek and stylish vehicle for the city, or something that can handle the occasional off-road adventure, there's a Lincoln SUV that fits your needs. Lincoln Corsair: The Stylish City Cruiser The Lincoln Corsair is a compact luxury SUV that's ideal for those who want style, comfort, and advanced tech in a smaller package. With its sleek exterior design and luxurious interior, the Corsair is perfect for navigating busy city streets and squeezing into tight parking spots. Inside, you'll find spacious seating for up to five people, making it an excellent choice for families or those who enjoy traveling with friends. One of the standout features of the Corsair is its smooth and quiet ride, which is perfect for long commutes or trips around Midland. Whether you're heading to the grocery store or meeting friends at a local café, the Corsair's quiet cabin and refined performance will make every drive a relaxing experience. Plus, with Lincoln’s Co-Pilot360™ safety features, you’ll feel confident behind the wheel, knowing that advanced technologies like adaptive cruise control and lane-keeping assist are there to help. If you enjoy a bit of adventure, the Corsair also offers an available all-wheel drive option, giving you the flexibility to explore more diverse terrain, from the roads leading to the scenic areas outside Midland to weekend trips that require a bit more grip. Lincoln Nautilus: A Luxurious Escape on Every Drive For those looking for a bit more space and power, the Lincoln Nautilus is an exceptional choice. As a mid-size luxury SUV, it’s perfect for drivers who need extra room without stepping into full-size SUV territory. The Nautilus offers more cargo space than the Corsair, making it great for long road trips or hauling gear to a weekend getaway. Its plush interior is designed to provide a first-class experience with premium materials, customizable options, and a suite of intuitive tech features. This SUV is a fantastic option for families who value comfort and convenience. Whether you’re driving the kids to school or making the trek to Momentum Bank Ballpark for a game, the Nautilus ensures a smooth and comfortable ride. The available 2.7-liter turbocharged engine delivers plenty of power for highway driving and long-distance trips. You’ll also enjoy the advanced driver-assistance features like the 360-degree camera system, which makes parking and maneuvering in tight spaces a breeze. If you’re the type of person who enjoys the finer things in life and wants a well-rounded SUV for both daily drives and weekend getaways, the Nautilus is an excellent choice. It strikes a perfect balance between luxury and practicality. Lincoln Aviator: Power, Space, and Elegance Combined For those who need even more space and capability, the Lincoln Aviator stands out as the ideal option. This mid-size luxury SUV offers three rows of seating, making it perfect for larger families or those who frequently travel with a full carload. The Aviator offers impressive performance, with multiple engine options, including a hybrid model for drivers who prioritize fuel efficiency without sacrificing power. The Aviator’s elegant design is complemented by a high-tech, user-friendly interior that offers everything you could want in a luxury SUV. The advanced Sync® 3 system, wireless charging, and a high-quality sound system make every drive feel special. And with the option for all-wheel drive, you can confidently navigate both city streets and off-the-beaten-path adventures. This SUV excels for drivers who need a blend of power, space, and cutting-edge technology. The Aviator has you covered whether you’re taking the kids to school, heading out for a weekend road trip, or simply driving through the expansive Texas landscapes. Its smooth and stable ride is ideal for long highway journeys, making it an excellent choice for families who frequently travel together. Lincoln Navigator: Unmatched Luxury and Power If you want the ultimate in luxury, power, and space, the Lincoln Navigator is the SUV for you. As a full-size luxury SUV, the Navigator offers room for up to eight passengers, making it the perfect choice for those needing the most space without compromising style or comfort. Whether you’re heading to a special event or simply enjoying a family vacation, the Navigator’s plush interior and luxurious features ensure that everyone is comfortable and well taken care of. In addition to its interior space, the Navigator also boasts a robust 3.5-liter twin-turbocharged V6 engine, offering plenty of power for both city driving and towing. This SUV is designed for those who need to tow heavy loads or transport large items, and its ability to smoothly handle all types of terrain makes it a versatile choice for any adventure. The Navigator is the epitome of luxury. Its technology features, including a premium audio system, ambient lighting, and adaptive cruise control, make every drive a luxurious experience. If you have a growing family, need ample storage space, or just want to make a bold statement on the road, the Navigator SUV will meet all your needs while offering the highest levels of refinement. So, Which Lincoln SUV Will You Drive Home? When it comes to choosing the best Lincoln SUV for you, it all depends on your lifestyle and priorities. The Corsair is perfect for city dwellers who want a compact yet luxurious ride. The Nautilus offers more space and comfort for families, while the Aviator is ideal for larger families or those who need extra power. Finally, the Navigator delivers top-tier luxury and space for those who need the utmost in both comfort and performance. No matter which Lincoln SUV you choose, you can expect to drive away in a vehicle that combines luxury, innovation, and performance. If you're ready to explore the perfect Lincoln SUV for you, visit Rogers Lincoln in Midland today and take one for a test drive. Our team will be happy to assist you in finding the ideal model to fit your needs.

The holiday season is the perfect time to treat yourself—or a fellow Lincoln enthusiast—to accessories that enhance your driving experience. Lincoln's thoughtfully designed accessories bring luxury, comfort, and practicality to your vehicle. Check out some of the best Lincoln accessories you can gift to your favorite Lincoln owner this holiday season. Create a Sensory Oasis: The Lincoln Digital Scent System Imagine stepping into your Lincoln and being greeted by your favorite scent, tailored to your mood. The Lincoln Digital Scent system, available in the new 2024 Lincoln Nautilus, takes cabin customization to the next level. With three standard scents—Mystic Forest, Ozonic Azure, and Violet Cashmere—already included, you can curate your environment for a calming or invigorating drive. Expand your options with additional fragrances like Cloud Balsam or Twilight Embers, and enjoy a truly immersive, multi-sensory journey. Keep It Pristine: All-Weather Floor Mats Seasonal weather can be unpredictable, but your Lincoln’s interior doesn’t have to suffer. All-weather floor mats are specifically designed to protect your cabin from mud, snow, and spills. These mats are tailored to fit your Lincoln model, blending durability with a refined aesthetic. Adventure-Ready: Roof Racks and Cargo Carriers Lincoln's roof racks and cargo carriers are essential for those who love exploring destinations like the I-20 Wildlife Preserve or Midland's Sibley Nature Center. They offer extra space for gear while seamlessly integrating with your vehicle’s sleek design. Whether you're hauling camping gear or sports equipment, these accessories ensure nothing gets left behind. Enhance Safety and Convenience Safety and convenience meet luxury with Lincoln’s dash cams and remote start systems. Dash cams provide peace of mind by recording your journeys, ensuring you’re covered in case of an incident. Meanwhile, the remote start system allows you to pre-warm your vehicle on chilly winter mornings, so you’re comfortable from the moment you step inside. Light Up the Holidays: Illuminated Door Sill Plates For an elegant touch, Lincoln’s illuminated door sill plates make a striking statement. These plates add a subtle glow to your vehicle’s entryway, creating a welcoming ambiance. Not only do they enhance your vehicle’s style, but they also offer practical lighting for nighttime drives. Find the Perfect Lincoln Accessories at Rogers Lincoln Ready to elevate your Lincoln driving experience or surprise a loved one with the perfect holiday gift? Rogers Lincoln in Midland, TX, has everything you need to personalize your vehicle. From the innovative Lincoln Digital Scent system to practical all-weather mats and stylish illuminated door sills, we offer a wide selection of genuine Lincoln accessories to match your lifestyle. Visit our Midland Lincoln dealer to explore these must-have accessories and more. Let us help you make every journey in your Lincoln luxurious, comfortable, and uniquely yours. Shop at Rogers Lincoln today and experience the difference!

Purchasing a new Lincoln is an exciting decision, and financing is an option that can make this process even more accessible and beneficial. At Rogers Lincoln in Midland, Texas, our finance team is dedicated to offering flexible auto financing plans in Midland designed to fit your needs. Whether you’re interested in the Lincoln Aviator, Navigator, or Nautilus, financing offers benefits that simplify ownership while delivering savings and financial control. Why Choose to Finance Your New Lincoln? Financing a new Lincoln allows buyers to experience the luxury and performance of a new vehicle without needing the full upfront cost. Here’s why financing might be the best approach for you: Flexible Terms and Competitive Rates Financing a new Lincoln provides access to favorable interest rates and flexible terms that allow you to spread payments over time. This flexibility can ease monthly budgeting and let you manage other financial commitments comfortably. Build Equity Over Time As you make payments on your financed Lincoln, you’re building ownership equity, which grows over time and adds to your financial assets. By financing, you have the potential for trade-in value that goes back to you when you decide to move to your next vehicle. No Mileage Limits Unlike leasing, financing places no restrictions on mileage. You can enjoy your Lincoln on long road trips or frequent commutes without worrying about mileage fees, making it ideal for those who drive often or across long distances. Advantages of Financing a Lincoln at Rogers Lincoln When it comes to securing auto loans, our Rogers Lincoln finance team offers several advantages that make the process simple and customized to each buyer: Convenient Online Credit Application To make financing even easier, we offer a secure, easy-to-use online credit application. This lets you start the process from anywhere, saving time during your dealership visit. With a completed application, our finance team can work on finding the best terms for you, even before you arrive at the dealership. Variety of Finance Programs and Incentives Rogers Lincoln works with both local and national lenders, allowing us to find the most competitive rates and tailored financing plans. These plans include options for various credit histories, so even if you’re just starting to build credit or need options to improve it, we can help. Trade-In Assistance At Rogers Lincoln, we streamline the trade-in process. We assess the value of your current vehicle and apply it towards your new Lincoln. Our team’s experience with appraisals ensures that you receive a competitive offer, making it easier to reduce the overall cost of your financed vehicle. What’s even better is that you can value your trade quickly online. Key Benefits of Lincoln Financing in Midland, TX Financing through Rogers Lincoln comes with distinct perks that elevate the experience of owning a Lincoln. Here’s a look at why financing your Lincoln here offers unique benefits: Flexible Loan Options with Lincoln Financial Services Lincoln Financial Services provides flexible auto financing options with competitive rates, customizable terms, and exclusive financing offers. Through this partnership, our clients gain access to premium financing options and loyalty benefits, like special rate reductions for returning customers. Protection Plans for Extra Peace of Mind Protecting your investment is essential, especially with a luxury vehicle like Lincoln. Rogers Lincoln offers various protection plans, from extended warranties to maintenance and service packages, providing peace of mind for years to come. By bundling these plans with your financing, you can cover unexpected repairs and routine maintenance without out-of-pocket expenses later. Customer-Centered Support Rogers Lincoln’s finance team is dedicated to customer satisfaction. We believe financing should feel straightforward, so we provide all the necessary resources to ensure our clients have the support they need. From answering your questions about auto loan terms to finding the best financing solutions for your needs, our team is here to help. Ready to Finance Your New Lincoln? Start with Rogers Lincoln! Financing a new Lincoln is a smart choice, offering flexibility, control, and options that suit various financial situations. With the Rogers Lincoln finance team by your side, you can secure an excellent rate, take advantage of Lincoln Financial Services, and receive top-notch support throughout the process. Ready to drive your new Lincoln? Visit our Midland Lincoln dealer and start your financing journey with us today!

The 2025 Lincoln line-up brings exciting updates across the board, from enhanced technology to refined design elements. Whether you’re considering the Corsair, Nautilus, Aviator, or the flagship Navigator, each model has received thoughtful improvements over the 2024 versions. Here’s a breakdown of what Midland drivers can expect from each model in the 2025 Lincoln line-up. 2025 Lincoln Corsair For those looking for a compact luxury SUV, the 2025 Lincoln Corsair continues to impress with its combination of efficiency and premium comfort. While the 2024 Corsair introduced a sleek redesign, the 2025 model builds on this by improving its standard tech offerings. The Co-Pilot360 2.1 suite is now standard, featuring enhanced safety features like rear cross-traffic detection and pedestrian detection. Updates to the SYNC 5 infotainment system make connectivity smoother than ever, perfect for local drives to Midland Park Mall or long trips to nearby Odessa. 2025 Lincoln Nautilus In the midsize luxury category, the 2025 Lincoln Nautilus has undergone one of the most significant transformations. After a comprehensive redesign in 2024, Lincoln has further refined the Nautilus for 2025 by improving its hybrid powertrain option, offering better fuel efficiency while maintaining powerful performance. The interior continues to focus on tranquility, making it a fantastic choice for families driving to schools or recreational spots around Midland. The panoramic Vista Roof, customizable ambient lighting, and next-gen infotainment features make every drive through Midland feel special. 2025 Lincoln Aviator The 2025 Lincoln Aviator stands out with its luxurious three-row seating and more advanced technology. While the 2024 model was already a favorite for its powerful twin-turbo V6 engine and smooth ride, the 2025 Aviator offers slight performance enhancements for a more dynamic driving experience. The most noticeable upgrade comes in its driver assistance tech—Lincoln's BlueCruise 1.2 now offers improved lane-change assist and in-lane repositioning for hands-free driving on designated highways​. For Midland families who enjoy weekend trips or frequent road travel, the 2025 Aviator’s improved tech and comfort features make it a smart choice. 2025 Lincoln Navigator The 2025 flagship Lincoln Navigator will arrive at Rogers Lincoln in early 2025, and remains a symbol of ultimate luxury in the full-size SUV segment. While the 2024 model was already equipped with a host of premium features, the 2025 Navigator introduces subtle design tweaks, including a revamped front grille and a sleek lighting sequence that adds an extra touch of elegance​. Inside, Lincoln has pushed the boundaries with new high-end material options, massaging seats, and even better sound insulation for a quieter, more refined ride—ideal for those navigating the streets of Midland or heading out to the Permian Basin. We won’t see the 2025 Navigator until early 2025, but we are excited about what it brings! Why Midland Drivers Will Love the 2025 Lincoln Line-Up Across the 2025 Lincoln models, one theme remains clear: attention to detail. Each vehicle in this year’s line-up focuses on delivering an unmatched luxury experience, whether through cutting-edge technology, enhanced safety features, or a commitment to eco-friendly powertrain options. From the compact Corsair to the grand Navigator, Lincoln’s updates ensure you can enjoy both performance and sophistication on Midland’s roads.If you’re ready to experience these updates firsthand, stop by your local Lincoln dealer in Midland to explore the full 2025 Lincoln line-up. Each model is designed to elevate your driving experience, making every journey—whether it’s a short drive to H-E-B or a longer trip out of town—one filled with comfort and style.

Upgrading to the 2025 Lincoln models brings an exciting array of enhancements across the lineup. Each vehicle has been thoughtfully updated from the 2024 versions to deliver an even more luxurious and technologically advanced driving experience. Here's a closer look at what each of the four models—Navigator, Aviator, Nautilus, and Corsair—offers for 2025. 2025 Lincoln Navigator The 2025 Lincoln Navigator introduces significant changes, most notably in its interior design and technology. The most striking upgrade is the new 48-inch widescreen display that spans the entire dashboard, seamlessly integrating two curved screens for a truly immersive experience. The Navigator also adopts touch-sensitive steering wheel controls, which are displayed on the dashboard when activated, adding to the futuristic feel. Externally, the Navigator sports a more refined front end with a coast-to-coast light bar inspired by the Nautilus. While the powertrain remains largely unchanged with a twin-turbo 3.5-liter V6 producing 440 horsepower, the 2025 model includes some suspension tweaks for improved ride quality. 2025 Lincoln Aviator For 2025, the Lincoln Aviator has received a fresh facelift that enhances its already elegant design. New for this model year is the addition of Lincoln BlueCruise hands-free driving technology, providing a more relaxed driving experience on compatible highways. The Aviator also features a larger 13.2-inch infotainment screen, replacing the previous 10.1-inch version, and now integrates Google Assistant for voice-activated controls. Although the Aviator retains its 3.0-liter twin-turbo V6 engine delivering 400 horsepower, these tech upgrades make the 2025 Aviator a more compelling option than its predecessor. 2025 Lincoln Nautilus The 2025 Lincoln Nautilus builds on its 2024 redesign with subtle but meaningful improvements. One of the key upgrades is the enhancement of the Lincoln Digital Experience, which now offers a more intuitive interface on the standard 13.2-inch touchscreen. This year, additional driver-assist features, such as upgraded adaptive cruise control, will also be introduced. The Nautilus maintains its powerful engine lineup, but the focus for 2025 is on refining the user experience inside the cabin, making it even more driver-centric and luxurious​. 2025 Lincoln Corsair The compact luxury SUV, Lincoln Corsair, continues to impress in 2025 with updates that prioritize comfort and connectivity. This year's model comes with enhanced interior materials and additional soundproofing to ensure a quieter ride. The 2025 Corsair also features upgraded software for its infotainment system, which now supports wireless Apple CarPlay and Android Auto more seamlessly than before. The exterior has received minor styling tweaks to keep the Corsair looking fresh and modern, ensuring it remains competitive in its segment​. Upgrade to a 2025 Lincoln at Rogers Lincoln Whether you're looking for advanced technology, enhanced luxury, or a combination of both, the 2025 Lincoln lineup offers significant upgrades across all models, making it a perfect time to consider an upgrade. Visit Rogers Lincoln in Midland, TX, to experience these new features firsthand and find the Lincoln model that best suits your lifestyle.

In an exciting leap forward for in-cabin luxury, the all-new 2024 Lincoln Nautilus introduces Lincoln's expanded Digital Scent collection, designed to create an unparalleled sensory experience for drivers and passengers alike. This innovative feature underscores Lincoln's commitment to personalization and wellness, allowing Rogers Lincoln customers in Midland, TX, to customize their journeys with specially curated fragrances. A Scent for Every Journey The Digital Scent collection offers seven unique fragrances, each developed by expert perfumiers in collaboration with Lincoln designers, ensuring a range of options to suit any mood or preference. Initial offerings include Mystic Forest, Ozonic Azure, and Violet Cashmere, with newcomers like Cloud Balsam and Twilight Embers enriching the selection. Whether you're navigating the bustling streets of Midland or taking a scenic drive to nearby Odessa or Big Spring, these scents add a layer of tranquility and sophistication to your journey. 2024 Lincoln Nautilus preproduction model shown. Available early 2024. Pre-Production screens shown are simulated and subject to change. Personalized Aromatherapy on the Go Lincoln recognizes the powerful impact of scent on mood, memory, and overall well-being. The Digital Scent feature, controlled via the vehicle's center stack touchscreen, allows drivers to select their preferred fragrance and adjust the intensity, ensuring a personalized in-vehicle sanctuary. With options ranging from the earthy notes of Mystic Forest to the refreshing blend of Serene Seashore, drivers can tailor their environment to enhance relaxation and rejuvenation during every drive. Designed with You in Mind The integration of Digital Scent with the Lincoln Digital Experience platform ensures a seamless, customizable driving experience. Drivers can create profiles for scent dispersion, making it easy to switch between preferences for different occasions—whether you're picking up clients from Midland International Air & Space Port or enjoying a weekend getaway. The separate diffusion system from the center console, independent of the heating and cooling systems, offers flexibility to enjoy these fragrances without altering the cabin's temperature. Embrace the Future of Driving with Rogers Lincoln At Rogers Lincoln in Midland, TX, we're thrilled to offer the innovative 2024 Lincoln Nautilus, complete with the groundbreaking Digital Scent feature. This addition to Lincoln's suite of luxury amenities highlights our commitment to providing a driving experience that caters to every sense. As we continue to serve the communities of Midland, Odessa, Big Spring, and beyond, we invite you to discover how Lincoln's advanced features, including Digital Scents, can transform your daily drives into journeys of relaxation and luxury. Our motto, "always the right choice," embodies our dedication to exceptional customer service and our passion for delivering vehicles that exceed expectations. Visit us to explore our selection of new and used Lincolns and experience firsthand the difference that Lincoln's Digital Scents can make in your driving experience.

Imagine cruising along Loop 250, effortlessly gliding past the iconic Wagner Noël Performing Arts Center, all while experiencing the pinnacle of automotive innovation and luxury. This isn't just a daydream for Lincoln drivers in Midland, Texas—it's a reality, thanks to Lincoln BlueCruise hands-free highway driving technology. At Rogers Lincoln, we're excited to introduce this revolutionary feature to our customers, offering a blend of safety, comfort, and technology that sets new standards in the automotive industry. more Lincoln BlueCruise: A New Era of Driving Lincoln BlueCruise is more than just an advanced driver-assistance system; it's your reliable companion on the highways around Midland, TX, and beyond. Designed with precision and the luxury experience in mind, BlueCruise enables hands-free driving on over 130,000 miles of pre-mapped highways across North America. This means you can enjoy the scenic beauty of West Texas, from the vast open plains to the bustling streets of Midland and Odessa, without the need to keep your hands on the wheel at all times. Where Luxury Meets Technology BlueCruise utilizes a sophisticated combination of radar, cameras, and software to monitor road conditions, traffic patterns, and even your attention to the road. Whether you're navigating the busy stretch of I-20 or taking a leisurely drive towards Big Spring, TX, BlueCruise offers peace of mind by keeping you safely in your lane and maintaining a preset distance from the vehicle ahead. It's like having an attentive co-pilot, ensuring your journey is not only luxurious but also safer. Perfect for Midland's Roads and Beyond Midland's unique mix of urban and rural landscapes makes it the perfect place to experience the benefits of Lincoln BlueCruise. Whether you're dropping the kids off at school, heading to a grocery store like H-E-B for your weekly shopping, or exploring the vibrant downtown area, BlueCruise adds a layer of convenience and safety to every trip. It's especially handy on long stretches of highway where the landscape opens up, and the roads invite you to relax and enjoy the ride. Rogers Lincoln: Your Gateway to Innovation At Rogers Lincoln, located in the heart of Midland, TX, we're proud to offer a wide selection of new and used Lincoln vehicles equipped with BlueCruise technology. Our commitment to excellence goes beyond just sales; we strive to provide an ownership experience that reflects the luxury and innovation of Lincoln itself. Whether you're in Midland, Odessa, TX, Big Spring, TX, or any of the surrounding communities, we invite you to visit us and discover how Lincoln BlueCruise can transform your driving experience. We understand that buying a car is about more than just the vehicle—it's about trust, service, and a commitment to excellence. That's why our motto is “Trust Rogers Lincoln." We're here to guide you through every step of the car-buying process, ensuring you find the perfect Lincoln to suit your lifestyle and needs. Experience the future of driving with Lincoln BlueCruise at Rogers Lincoln. Let us show you why our customers trust us to deliver not just a car, but a promise of unparalleled luxury, safety, and innovation. Visit us today and take the first step towards redefining your driving experience in Midland, TX, and beyond.

The Lincoln Town Car: A Glimpse into the Golden Years of Luxury The Lincoln Town Car is more than just a vehicle; it is an emblem of American class and luxury, paraded through the decades as the limousine of choice from the red carpets of Hollywood to the scenic streets of Midland. Every significant event - weddings, proms, funerals – if it demanded opulence, the Lincoln Town Car was the go-to. more From Continental Beginnings: 1981 - 1989 An evolution from the iconic Lincoln Continental, the Town Car stood out as its flagship in 1981. Cruising down Midland’s Wall Street or turning heads at the Wagner Noël Performing Arts Center, the Town Car's legacy began with features like the six-way power seats and the first-ever CD player in a Ford vehicle by 1985. A New Era of Elegance: 1990 - 1997 1990 was not just another year for the Town Car; it was a revolution. This year marked a significant redesign and soon, the Lincoln Town Car clinched the title of Motor Trend's Car of the Year. Imagine this classic gliding effortlessly down Loop 250 or making a grand entrance at Grande Communications Stadium – a sight to behold! Graceful Evolution: 1998 - 2011 With the dawn of 1998, the Town Car evolved once again, revealing a more curvaceous design, capturing the admiration of many as they ventured to the likes of McKinney Park in Odessa or the bustling Midland Park Mall. Released alongside the pioneer Lincoln Navigator ® SUV, it signaled Lincoln’s forward-thinking vision while holding onto its roots. Nods to the Classics: A Journey Through Time The Original - 1959 Lincoln Continental Mark IV: A journey to the Petroleum Museum in Midland is a throwback to the past, much like the 1959 Lincoln Continental Mark IV. As the precursor to the Town Car series, it was a beacon of design and power, a true icon of its time. The Quintessence - 1990 Lincoln Town Car: As you travel down John Ben Shepperd Parkway in Odessa, the 1990 model echoes the spirit of the modern classic, a blend of innovation and timeless luxury. The Pinnacle - 2011 Lincoln Town Car: Perhaps a visit to the Yucca Theatre in Midland is in order. The 2011 model stands as the culmination of the Town Car series, a testament to decades of luxury and comfort. Rogers Lincoln: Trust in Tradition, Drive in Style At Rogers Lincoln, our adoration for the classics is unwavering, and the Lincoln Town Car epitomizes this sentiment. As we reminisce about this legendary sedan, we also proudly present Midland with a fresh lineup of new Lincoln luxury SUVs, ensuring the legacy continues. For those in Midland, TX, and neighboring communities such as Odessa, TX and Big Spring, TX, we are more than just a dealership. We're a tradition, a trusted companion in your journey through the tapestry of Lincoln’s rich heritage and the promise of its future. So, whether you're in search of a new luxury Lincoln SUV or a quality used car, remember one thing: Trust Rogers Lincoln.

Hey, Midland families! If you've been on the hunt for a new ride that combines comfort, luxury, and top-notch performance, look no further. We're beyond excited to share all the fantastic features the 2024 Lincoln Nautilus brings to our hometown here at Rogers Lincoln. more Bring Power to Your Daily Midland Drive The 2024 Lincoln Nautilus is set to impress with its turbocharged 2.0-liter inline-four engine, packing 250 horsepower and 275 pound-feet of torque as standard. Need a little more juice for those family road trips out to the I-20 Wildlife Preserve? Consider the optional hybrid model. It pairs the base engine with a 100 kW electric motor, taking the total horsepower up to 310. Whether you're ferrying the kids to school on W Illinois Avenue or heading out of town for a family getaway, you'll love the power and smooth drive the Nautilus delivers. Inside the Nautilus The kids will love the backseat in this ride. Lincoln's taken legroom to the next level, making those long trips out to Odessa or even Lubbock that much more comfortable. But the interior isn't just about comfort; it's also about staying connected. The Nautilus features a whopping 48.0-inch digital display that spans the dashboard and an 11.1-inch high-resolution infotainment touchscreen. Whether you're navigating to your favorite restaurant downtown or jamming to your favorite tunes, the Nautilus has got you covered. Stay Safe with the Nautilus Safety is always a big deal, especially when we're talking about family vehicles. That's why every 2024 Lincoln Nautilus comes standard with Lincoln's Co-Pilot360 suite of driver-assistance features. It includes handy features like automated emergency braking with pedestrian detection, lane-keeping assist with lane-departure warning, and adaptive cruise control with a lane-centering feature. Lincoln's hands-free highway driver-assist technology is available, too, providing an added layer of safety for those longer drives to the Big Spring State Park or down to the Trinity River. What's New for 2024? The 2024 Lincoln Nautilus is not just an evolution; it's a revolution. From its refined interior and exterior to the optional 310-hp hybrid powertrain, Lincoln has taken the Nautilus up a few notches. And did we mention all-wheel drive is now standard? Talk about getting around Midland in style, no matter the weather! We're really excited about the 2024 Lincoln Nautilus here at Rogers Lincoln and think you'll love it too. Whether you're taking the family to a game, catching a show at the Midland Community Theatre, or just running errands around town, the Nautilus is a fantastic choice. As always, we're here to offer luxury with a hometown feel. Come to Rogers Lincoln to learn more about the 2024 Lincoln Nautilus today and see why it's perfect for Midland families like yours!

If you're in the market for a new car and looking for cutting-edge technology that will make your driving experience safer and more comfortable, look no further than the Lincoln ActiveGlide feature. This advanced driver assistance system is available on select Lincoln vehicles in Midland, Texas, and provides a range of benefits for drivers. more What is ActiveGlide? So, what exactly is the Lincoln ActiveGlide feature? It's a combination of adaptive cruise control and lane centering technology that works together to make driving easier and less stressful. When activated, the system uses cameras and sensors to detect the distance between your car and the one in front of you, as well as the lane markings on the road. It then adjusts your speed and steering to maintain a safe following distance and keep your vehicle centered in the lane. Safety One of the main benefits of the Lincoln ActiveGlide feature is increased safety. The system can detect potential collisions and warn the driver, and even take action to prevent them from occurring. For example, if the vehicle in front of you suddenly slows down, the Lincoln ActiveGlide feature will automatically apply the brakes to maintain a safe distance. This can help prevent accidents and reduce the risk of injury to you and your passengers. Comfort & Convenience In addition to safety benefits, the Lincoln ActiveGlide feature also provides increased comfort and convenience for drivers. By taking over some of the more tedious aspects of driving, such as maintaining a consistent speed and staying in your lane, the system can reduce fatigue and stress. This makes long drives more enjoyable and can even help you arrive at your destination feeling more refreshed. ActiveGlide Availability The Lincoln ActiveGlide feature is available on a range of Lincoln vehicles, including the Lincoln Corsair, Navigator, Nautilus, and Aviator. It's also easy to use, with simple controls that allow you to activate and adjust the system as needed. Find ActiveGlide-Equipped Lincolns at Rogers Lincoln With its combination of adaptive cruise control and lane centering technology, Lincoln ActiveGlide provides a range of benefits for drivers in Midland, Texas. Start your search today at Rogers Lincoln in Midland. With a great selection of new Lincolns, you’re sure to find the right one for you at Rogers Lincoln. Always the right choice.

Already highly-recognized for an unmatched luxury driving experience, Lincoln sets to raise the bar for what a luxury vehicle should entail with the Lincoln Black Label benefits and rewards program. At Rogers Lincoln in Midland, we’re your go-to resource for everything Lincoln, and we’re here to walk you through all of the impressive benefits of the Lincoln Black Label program. more Vehicle Upgrades A premium luxury add-on for most Lincoln vehicles, the Black Label boasts a plethora of high-end upgrades both in and around the vehicle. To start off, Lincoln Black Label vehicles will be available in four distinct styles ranging from Chalet, Flight, Destination, and Yacht Club. On the exterior, a Black Label Lincoln includes simple, yet remarkably elegant designs. Inside the cabin, Black Label Lincolns come standard with upgraded Venetian leather upholstery ensuring a comfortable ride regardless of what the road throws your way. Additionally, Black Label Lincolns also receive an upgraded entertainment and infotainment experience with the Revel® Ultima Audio System. Benefits and Rewards Aside from the strikingly remarkable improvements to many luxury Lincoln models, Black Label also includes an unmatched benefits and rewards program. For instance, Black Label Lincoln drivers can drive with confidence with an extended 4-year, 50,000-mile limited warranty on every model. Membership to this luxurious program also includes complimentary car washes at every service visit throughout the life of your vehicle. Lastly, program members can collect Lincoln Access Rewards that allow the member to save on Lincoln parts, accessories, and service, plus exclusive access to reservations at some of the nation’s top-rated restaurants. Luxury Comes Standard at Rogers Lincoln In Midland and Odessa, Rogers Lincoln is your reliable resource for all things Lincoln. Whether you’re looking for a classy mid-size SUV or a Luxury full-size SUV, we’re your premium provider of unmatched selection, and second to none customer service. For more info about Black Label, visit us online. While you’re there, be sure to check out our exciting lineup of new and certified pre-owned Lincoln vehicles. Call or come by today to see why Rogers Lincoln in Midland is Always the Right Choice.

Completely redesigned for 2023, the all-new Lincoln Corsair is set to come with some serious upgrades both inside and out. One of the most popular small luxury SUVs in its class, the Lincoln Corsair received quite the facelift including updates to the exterior, interior comfort, as well as improvements under the hood. From the sleek and athletic body design, to the fully integrated infotainment options, to the impressive performance, you can discover the thrill of the drive in the all-new 2023 Lincoln Corsair at Rogers Lincoln in Midland. more Exterior New for 2023, the Lincoln Corsair comes with noticeable exterior improvements including a resculpted front-end. Additionally, the front grille design has been completely reworked to give off a smooth, classy look for the luxury SUV. The headlights also received some TLC with a new slanted look for effortless awareness. Plus, with separate color options, you can easily find the right look for your specific style. Tech Features Updates to the interior of the all-new Lincoln Corsair are instantly felt as soon as you get behind the wheel. For instance, with the new SYNC technology, drivers can stay connected, and seamlessly command navigation, play music, and control other hand-free driver assist features. Also included for the updated 2023 Lincoln Corsair are 2 new interior color schemes: Smoked Truffle and Eternal Red. Performance Under the hood, the all-new 2023 Lincoln Corsair comes standard with a turbocharged Ford 2.0L I-4 engine that is more than capable of handling anything that the road throws your way. Higher trim levels like the Corsair Grand Touring Pro will include the fuel-saving 2.5L Plug-In Hybrid engine. Your Luxury Lincoln Dealer Whether you're looking for a new luxury small, mid-size, or full-size SUV, Rogers Lincoln in Midland is proud to have a great selection of new Lincolns on the lot, and more on the way. Shopping for pre-owned? Check out our quality selection of late model, low mileage cars, trucks, and SUVs. Call, click, or come see us today at Rogers Lincoln in Midland. Always the right choice!