If you’re looking for the ultimate combination of luxury, technology, and performance, the 2025 Lincoln Navigator is about to take things to a whole new level. As one of the most anticipated luxury SUVs of the year, it’s bringing fresh styling, cutting-edge tech, and even more comfort to the table. Whether you’re a longtime Lincoln fan or just curious about what makes this SUV stand out, here’s a closer look at what to expect.
A Bold New Look That Commands Attention
The first thing you’ll notice about the 2025 Navigator is its bold and refined exterior. Lincoln has taken elegance up a notch with a redesigned front end, featuring a striking new grille and an illuminated light bar that gives the SUV an unmistakable presence. The roofline is sleek and modern, and the new satin aluminum accents replace traditional chrome for a fresh, contemporary feel.
And let’s talk about those wheels—24-inch high-gloss aluminum wheels are now available, adding an extra dose of confidence to an already commanding stance. Whether you’re pulling up to a night out in Midland or heading out on a weekend road trip, the Navigator is guaranteed to turn heads.
A First-Class Cabin Experience
Step inside, and you’ll immediately feel the difference. The 2025 Navigator is all about refined luxury, with premium materials and a cabin designed to feel like a high-end retreat. The first thing that grabs your attention is the stunning 48-inch panoramic display that stretches across the dashboard. It’s sleek, intuitive, and puts everything you need—navigation, entertainment, and vehicle controls—right at your fingertips.
But it’s not just about looks. Lincoln has packed the interior with thoughtful features that make every drive feel effortless. The new Revel® Ultima 3D Audio System, with 28 strategically placed speakers, transforms your cabin into a concert hall. And if you’re looking for a true moment of relaxation, the Lincoln Rejuvenate feature is a game-changer. While the vehicle is in park, it adjusts your seat, activates massage functions, and bathes the cabin in calming lights, visuals, and even relaxing scents. It’s like having a luxury spa on wheels.
Smarter, Safer, and More Connected
Lincoln has always been at the forefront of driver-assist technology, and the 2025 Navigator takes it to the next level. BlueCruise, Lincoln’s hands-free highway driving system, is now standard. It doesn’t just help with braking and accelerating—it also makes lane changes on its own with a simple tap of the turn signal. Plus, new In-Lane Repositioning technology subtly adjusts the SUV’s position in the lane, keeping you more comfortable and confident in traffic.
Another smart addition is Turn Signal View, which displays a live camera feed of the lane next to you when you signal a turn. It’s a small touch, but one that makes highway driving and city cruising even safer. And for those tricky left turns at busy intersections, Intersection Assist helps detect oncoming traffic and can even apply the brakes if needed.
Power and Performance That Doesn’t Compromise
Beneath the hood, the 2025 Navigator packs a punch with its twin-turbocharged 3.5-liter V6 engine, delivering 440 horsepower and 510 lb.-ft. of torque. Whether you’re merging onto I-20 or cruising through Midland, you’ll feel the smooth, confident power at every turn.
Paired with a ten-speed SelectShift® automatic transmission and standard four-wheel drive, the Navigator is built for effortless performance. And thanks to its adaptive suspension with continuously controlled damping, every ride is smooth—whether you’re navigating city streets or heading out for a weekend adventure.
The Future of Luxury SUVs Has Arrived
The 2025 Lincoln Navigator isn’t just an SUV—it’s an experience. From its bold new design to its cutting-edge technology and refined performance, it redefines what it means to drive in luxury. Whether you’re looking for a vehicle that makes daily commutes more enjoyable or long road trips more comfortable, the Navigator delivers in every way.Stay tuned for when it arrives at our Midland Lincoln Dealer —because once you get behind the wheel, you’ll understand why the Navigator continues to set the standard for luxury SUVs.
Essential Winter Service Tips For Your Lincoln
Winter is here, and with it comes the need to prepare your Lincoln for the season’s unique challenges. Winter weather, icy windshields, and freezing temperatures can take a toll on your vehicle if it’s not properly maintained. But with the right care, your Lincoln will continue to provide the smooth, luxurious ride you love, no matter what the weather brings.
At Rogers Lincoln, we’re here to help you confidently navigate winter. Our certified Lincoln service center offers expert maintenance, repairs, and OEM parts to keep your vehicle in peak condition. Follow these essential winter service tips to ensure your Lincoln stays reliable, safe, and ready for every adventure this season.
1. Switch to Winter Tires
Winter tires are designed with deeper treads and specialized rubber compounds that provide better traction on snow and ice. This enhances your vehicle’s grip and stability during adverse weather conditions.
2. Check Your Battery
Cold temperatures can reduce a battery’s efficiency. It’s advisable to have your battery tested to ensure it’s operating at optimal capacity, preventing unexpected breakdowns during winter.
3. Inspect and Replace Wiper Blades
Clear visibility is crucial during winter. To effectively remove snow and ice from your windshield, replace worn wiper blades and fill the washer reservoir with winter-grade fluid.
4. Monitor Fluid Levels
Ensure all essential fluids are at appropriate levels:
- Antifreeze/Coolant: Maintains engine temperature and prevents freezing.
- Oil: Consider using winter-grade oil that flows better in cold temperatures.
- Brake Fluid: Essential for responsive braking.
5. Examine Brakes
Winter roads can be slippery, making fully functional brakes vital. Have your brake system inspected to ensure all components are in good condition.
6. Test the Heating System
A properly functioning heating system ensures comfort and safety by preventing windows from fogging. Have it checked to confirm it’s working efficiently?
7. Prepare an Emergency Kit
Equip your vehicle with essential items such as an ice scraper, flashlight, blankets, and non-perishable snacks to be prepared for any unforeseen situations during winter travels.
8. Inspect Tire Pressure
Cold weather can cause tire pressure to drop, affecting handling and fuel efficiency. Regularly check and maintain the recommended tire pressure throughout the winter months.
Prepare for Winter at Rogers Lincoln
Winter driving doesn’t have to be stressful when your Lincoln is ready to handle the elements. By following these tips, you can keep your vehicle performing its best while staying safe on the road. Whether it’s replacing your tires, inspecting your brakes, or ensuring your fluids are topped off, Rogers Lincoln is your trusted partner for winter car care.
Schedule Your Winter Service Today
Don’t let winter weather catch you off guard. Schedule a comprehensive winter service appointment with our certified Lincoln technicians today. With our expertise and genuine OEM parts, you can trust that your Lincoln is in good hands. Call us or visit our certified Lincoln service center in Midland to book your appointment and enjoy worry-free driving all season long. Let us help you keep your Lincoln running like new, no matter how cold it gets!
The holiday season is the perfect time to treat yourself—or a fellow Lincoln enthusiast—to accessories that enhance your driving experience. Lincoln’s thoughtfully designed accessories bring luxury, comfort, and practicality to your vehicle. Check out some of the best Lincoln accessories you can gift to your favorite Lincoln owner this holiday season.
Create a Sensory Oasis: The Lincoln Digital Scent System
Imagine stepping into your Lincoln and being greeted by your favorite scent, tailored to your mood. The Lincoln Digital Scent system, available in the new 2024 Lincoln Nautilus, takes cabin customization to the next level.
With three standard scents—Mystic Forest, Ozonic Azure, and Violet Cashmere—already included, you can curate your environment for a calming or invigorating drive. Expand your options with additional fragrances like Cloud Balsam or Twilight Embers, and enjoy a truly immersive, multi-sensory journey.
Keep It Pristine: All-Weather Floor Mats
Seasonal weather can be unpredictable, but your Lincoln’s interior doesn’t have to suffer. All-weather floor mats are specifically designed to protect your cabin from mud, snow, and spills. These mats are tailored to fit your Lincoln model, blending durability with a refined aesthetic.
Adventure-Ready: Roof Racks and Cargo Carriers
Lincoln’s roof racks and cargo carriers are essential for those who love exploring destinations like the I-20 Wildlife Preserve or Midland’s Sibley Nature Center. They offer extra space for gear while seamlessly integrating with your vehicle’s sleek design. Whether you’re hauling camping gear or sports equipment, these accessories ensure nothing gets left behind.
Enhance Safety and Convenience
Safety and convenience meet luxury with Lincoln’s dash cams and remote start systems. Dash cams provide peace of mind by recording your journeys, ensuring you’re covered in case of an incident. Meanwhile, the remote start system allows you to pre-warm your vehicle on chilly winter mornings, so you’re comfortable from the moment you step inside.
Light Up the Holidays: Illuminated Door Sill Plates
For an elegant touch, Lincoln’s illuminated door sill plates make a striking statement. These plates add a subtle glow to your vehicle’s entryway, creating a welcoming ambiance. Not only do they enhance your vehicle’s style, but they also offer practical lighting for nighttime drives.
Find the Perfect Lincoln Accessories at Rogers Lincoln
Ready to elevate your Lincoln driving experience or surprise a loved one with the perfect holiday gift? Rogers Lincoln in Midland, TX, has everything you need to personalize your vehicle. From the innovative Lincoln Digital Scent system to practical all-weather mats and stylish illuminated door sills, we offer a wide selection of genuine Lincoln accessories to match your lifestyle. Visit our Midland Lincoln dealer to explore these must-have accessories and more. Let us help you make every journey in your Lincoln luxurious, comfortable, and uniquely yours. Shop at Rogers Lincoln today and experience the difference!
Purchasing a new Lincoln is an exciting decision, and financing is an option that can make this process even more accessible and beneficial. At Rogers Lincoln in Midland, Texas, our finance team is dedicated to offering flexible auto financing plans in Midland designed to fit your needs. Whether you’re interested in the Lincoln Aviator, Navigator, or Nautilus, financing offers benefits that simplify ownership while delivering savings and financial control.
Why Choose to Finance Your New Lincoln?
Financing a new Lincoln allows buyers to experience the luxury and performance of a new vehicle without needing the full upfront cost. Here’s why financing might be the best approach for you:
- Flexible Terms and Competitive Rates
Financing a new Lincoln provides access to favorable interest rates and flexible terms that allow you to spread payments over time. This flexibility can ease monthly budgeting and let you manage other financial commitments comfortably. - Build Equity Over Time
As you make payments on your financed Lincoln, you’re building ownership equity, which grows over time and adds to your financial assets. By financing, you have the potential for trade-in value that goes back to you when you decide to move to your next vehicle. - No Mileage Limits
Unlike leasing, financing places no restrictions on mileage. You can enjoy your Lincoln on long road trips or frequent commutes without worrying about mileage fees, making it ideal for those who drive often or across long distances.
Advantages of Financing a Lincoln at Rogers Lincoln
When it comes to securing auto loans, our Rogers Lincoln finance team offers several advantages that make the process simple and customized to each buyer:
Convenient Online Credit Application
To make financing even easier, we offer a secure, easy-to-use online credit application. This lets you start the process from anywhere, saving time during your dealership visit. With a completed application, our finance team can work on finding the best terms for you, even before you arrive at the dealership.
Variety of Finance Programs and Incentives
Rogers Lincoln works with both local and national lenders, allowing us to find the most competitive rates and tailored financing plans. These plans include options for various credit histories, so even if you’re just starting to build credit or need options to improve it, we can help.
Trade-In Assistance
At Rogers Lincoln, we streamline the trade-in process. We assess the value of your current vehicle and apply it towards your new Lincoln. Our team’s experience with appraisals ensures that you receive a competitive offer, making it easier to reduce the overall cost of your financed vehicle. What’s even better is that you can value your trade quickly online.
Key Benefits of Lincoln Financing in Midland, TX
Financing through Rogers Lincoln comes with distinct perks that elevate the experience of owning a Lincoln. Here’s a look at why financing your Lincoln here offers unique benefits:
Flexible Loan Options with Lincoln Financial Services
Lincoln Financial Services provides flexible auto financing options with competitive rates, customizable terms, and exclusive financing offers. Through this partnership, our clients gain access to premium financing options and loyalty benefits, like special rate reductions for returning customers.
Protection Plans for Extra Peace of Mind
Protecting your investment is essential, especially with a luxury vehicle like Lincoln. Rogers Lincoln offers various protection plans, from extended warranties to maintenance and service packages, providing peace of mind for years to come. By bundling these plans with your financing, you can cover unexpected repairs and routine maintenance without out-of-pocket expenses later.
Customer-Centered Support
Rogers Lincoln’s finance team is dedicated to customer satisfaction. We believe financing should feel straightforward, so we provide all the necessary resources to ensure our clients have the support they need. From answering your questions about auto loan terms to finding the best financing solutions for your needs, our team is here to help.
Ready to Finance Your New Lincoln? Start with Rogers Lincoln!
Financing a new Lincoln is a smart choice, offering flexibility, control, and options that suit various financial situations. With the Rogers Lincoln finance team by your side, you can secure an excellent rate, take advantage of Lincoln Financial Services, and receive top-notch support throughout the process. Ready to drive your new Lincoln? Visit our Midland Lincoln dealer and start your financing journey with us today!
The 2025 Lincoln line-up brings exciting updates across the board, from enhanced technology to refined design elements. Whether you’re considering the Corsair, Nautilus, Aviator, or the flagship Navigator, each model has received thoughtful improvements over the 2024 versions. Here’s a breakdown of what Midland drivers can expect from each model in the 2025 Lincoln line-up.
2025 Lincoln Corsair
For those looking for a compact luxury SUV, the 2025 Lincoln Corsair continues to impress with its combination of efficiency and premium comfort. While the 2024 Corsair introduced a sleek redesign, the 2025 model builds on this by improving its standard tech offerings. The Co-Pilot360 2.1 suite is now standard, featuring enhanced safety features like rear cross-traffic detection and pedestrian detection. Updates to the SYNC 5 infotainment system make connectivity smoother than ever, perfect for local drives to Midland Park Mall or long trips to nearby Odessa.
2025 Lincoln Nautilus
In the midsize luxury category, the 2025 Lincoln Nautilus has undergone one of the most significant transformations. After a comprehensive redesign in 2024, Lincoln has further refined the Nautilus for 2025 by improving its hybrid powertrain option, offering better fuel efficiency while maintaining powerful performance. The interior continues to focus on tranquility, making it a fantastic choice for families driving to schools or recreational spots around Midland. The panoramic Vista Roof, customizable ambient lighting, and next-gen infotainment features make every drive through Midland feel special.
2025 Lincoln Aviator
The 2025 Lincoln Aviator stands out with its luxurious three-row seating and more advanced technology. While the 2024 model was already a favorite for its powerful twin-turbo V6 engine and smooth ride, the 2025 Aviator offers slight performance enhancements for a more dynamic driving experience. The most noticeable upgrade comes in its driver assistance tech—Lincoln’s BlueCruise 1.2 now offers improved lane-change assist and in-lane repositioning for hands-free driving on designated highways. For Midland families who enjoy weekend trips or frequent road travel, the 2025 Aviator’s improved tech and comfort features make it a smart choice.
2025 Lincoln Navigator
The 2025 flagship Lincoln Navigator will arrive at Rogers Lincoln in early 2025, and remains a symbol of ultimate luxury in the full-size SUV segment. While the 2024 model was already equipped with a host of premium features, the 2025 Navigator introduces subtle design tweaks, including a revamped front grille and a sleek lighting sequence that adds an extra touch of elegance. Inside, Lincoln has pushed the boundaries with new high-end material options, massaging seats, and even better sound insulation for a quieter, more refined ride—ideal for those navigating the streets of Midland or heading out to the Permian Basin. We won’t see the 2025 Navigator until early 2025, but we are excited about what it brings!
Why Midland Drivers Will Love the 2025 Lincoln Line-Up
Across the 2025 Lincoln models, one theme remains clear: attention to detail. Each vehicle in this year’s line-up focuses on delivering an unmatched luxury experience, whether through cutting-edge technology, enhanced safety features, or a commitment to eco-friendly powertrain options. From the compact Corsair to the grand Navigator, Lincoln’s updates ensure you can enjoy both performance and sophistication on Midland’s roads.If you’re ready to experience these updates firsthand, stop by your local Lincoln dealer in Midland to explore the full 2025 Lincoln line-up. Each model is designed to elevate your driving experience, making every journey—whether it’s a short drive to H-E-B or a longer trip out of town—one filled with comfort and style.
How 2025 Lincoln Models Upgrade From 2024
Upgrading to the 2025 Lincoln models brings an exciting array of enhancements across the lineup. Each vehicle has been thoughtfully updated from the 2024 versions to deliver an even more luxurious and technologically advanced driving experience. Here’s a closer look at what each of the four models—Navigator, Aviator, Nautilus, and Corsair—offers for 2025.
2025 Lincoln Navigator
The 2025 Lincoln Navigator introduces significant changes, most notably in its interior design and technology. The most striking upgrade is the new 48-inch widescreen display that spans the entire dashboard, seamlessly integrating two curved screens for a truly immersive experience. The Navigator also adopts touch-sensitive steering wheel controls, which are displayed on the dashboard when activated, adding to the futuristic feel. Externally, the Navigator sports a more refined front end with a coast-to-coast light bar inspired by the Nautilus. While the powertrain remains largely unchanged with a twin-turbo 3.5-liter V6 producing 440 horsepower, the 2025 model includes some suspension tweaks for improved ride quality.
2025 Lincoln Aviator
For 2025, the Lincoln Aviator has received a fresh facelift that enhances its already elegant design. New for this model year is the addition of Lincoln BlueCruise hands-free driving technology, providing a more relaxed driving experience on compatible highways. The Aviator also features a larger 13.2-inch infotainment screen, replacing the previous 10.1-inch version, and now integrates Google Assistant for voice-activated controls. Although the Aviator retains its 3.0-liter twin-turbo V6 engine delivering 400 horsepower, these tech upgrades make the 2025 Aviator a more compelling option than its predecessor.
2025 Lincoln Nautilus
The 2025 Lincoln Nautilus builds on its 2024 redesign with subtle but meaningful improvements. One of the key upgrades is the enhancement of the Lincoln Digital Experience, which now offers a more intuitive interface on the standard 13.2-inch touchscreen. This year, additional driver-assist features, such as upgraded adaptive cruise control, will also be introduced. The Nautilus maintains its powerful engine lineup, but the focus for 2025 is on refining the user experience inside the cabin, making it even more driver-centric and luxurious.
2025 Lincoln Corsair
The compact luxury SUV, Lincoln Corsair, continues to impress in 2025 with updates that prioritize comfort and connectivity. This year’s model comes with enhanced interior materials and additional soundproofing to ensure a quieter ride. The 2025 Corsair also features upgraded software for its infotainment system, which now supports wireless Apple CarPlay and Android Auto more seamlessly than before. The exterior has received minor styling tweaks to keep the Corsair looking fresh and modern, ensuring it remains competitive in its segment.
Upgrade to a 2025 Lincoln at Rogers Lincoln
Whether you’re looking for advanced technology, enhanced luxury, or a combination of both, the 2025 Lincoln lineup offers significant upgrades across all models, making it a perfect time to consider an upgrade. Visit Rogers Lincoln in Midland, TX, to experience these new features firsthand and find the Lincoln model that best suits your lifestyle.
Choosing the Best Lincoln SUV in Midland
When it comes to luxury SUVs, Lincoln stands out with its sophisticated design, innovative technology, and powerful performance. Let’s delve into Lincoln’s top SUVs’ unique features and attributes: the Lincoln Navigator, Lincoln Aviator, Lincoln Nautilus, and Lincoln Corsair. Whether you’re driving around Midland, TX, or embarking on a road trip, these vehicles offer a blend of elegance and functionality that meets the needs of discerning drivers.
Lincoln Navigator: The Ultimate Full-Size Luxury SUV
The Lincoln Navigator is the epitome of luxury and space. Its bold exterior is matched by an interior with premium materials, meticulous craftsmanship, and a serene driving experience. The Navigator’s Perfect Position Seats with Active Motion® provide unparalleled comfort, making long drives through Midland effortlessly enjoyable. Equipped with the latest SYNC® 4 system, the Navigator keeps you easily connected, featuring a 13.2-inch LCD touchscreen and enhanced voice recognition.
Under the hood, the Navigator boasts a powerful 3.5L twin-turbocharged V6 engine, delivering an impressive 450 horsepower. The advanced Adaptive Suspension with Road Preview ensures a smooth ride, adjusting to changing road conditions in real time. The available Revel® Ultima Audio System delivers an immersive sound experience, perfect for enjoying your favorite music on the go.
Lincoln Aviator: The Midsize Marvel
The Lincoln Aviator perfectly blends performance and luxury in a midsize SUV. A spacious and luxurious interior complements its sleek, aerodynamic design. The available panoramic Vista Roof® allows for an open and airy cabin environment, enhancing every journey. Packed with advanced technology, the Aviator includes the Phone As A Key feature, letting you use your smartphone to unlock, start, and drive your vehicle.
Powered by a 3.0L V6 Twin-Turbocharged engine, the Aviator delivers a robust 400 horsepower. For those seeking even more power, the Aviator Grand Touring model combines a twin-turbocharged engine with advanced electrified technology, providing a combined 494 horsepower. The Lincoln Co-Pilot360™ Plus package offers a suite of driver-assist technologies, ensuring a safe and confident drive.
Lincoln Nautilus: The Refined Midsize SUV
The Lincoln Nautilus offers a sophisticated design with a spacious, luxurious interior with high-quality materials and meticulous craftsmanship. The cabin is designed for comfort and convenience, with available Ultra Comfort seats and a hands-free liftgate. The Nautilus also comes equipped with the SYNC® 4 system, featuring a 13.2-inch touchscreen, seamless smartphone integration, and voice-activated navigation.
Under the hood, the Nautilus offers two engine options: a standard 2.0L turbocharged I-4 engine delivering 250 horsepower and an available 2.7L V6 twin-turbocharged engine producing 335 horsepower. The smooth and responsive handling, combined with advanced safety features from the Lincoln Co-Pilot360™ suite, makes the Nautilus an excellent choice for those seeking both performance and luxury.
Lincoln Corsair: Compact Luxury Redefined
The Lincoln Corsair offers a compact yet luxurious experience. Its elegant design features signature Lincoln elements, such as the distinctive grille and sleek lines. Inside, the Corsair provides a quiet sanctuary with plush seating and premium materials. The Corsair is equipped with Lincoln’s latest technology, including the intuitive SYNC® 3 system with an 8-inch touchscreen and the Lincoln Co-Pilot360™ suite of safety features, ensuring peace of mind on the road.
With a choice of two turbocharged engines, the Corsair delivers both power and efficiency. The 2.0L I-4 engine offers a smooth and responsive drive, while the available 2.3L I-4 engine provides even more power for those who crave a spirited performance. The Corsair’s agile handling and compact size make it ideal for navigating both city streets and scenic routes around Midland.
Conclusion: Finding Your Perfect Lincoln SUV
Whether you’re drawn to the full-size grandeur of the Lincoln Navigator, the midsize elegance of the Lincoln Aviator, the refined luxury of the Lincoln Nautilus, or the compact sophistication of the Lincoln Corsair, each model offers a unique blend of style, technology, and performance. Visit Rogers Lincoln in Midland, TX, to experience these exceptional SUVs firsthand and discover the perfect vehicle for your lifestyle. Drive with confidence and luxury in a Lincoln SUV, and enjoy every journey through Midland and beyond.
Summer is upon us, and Midland, TX, is buzzing with exciting events and activities for all ages. Whether you’re a long-time resident or just visiting, there’s something for everyone to enjoy. Here’s a list of some of the must-attend summer events in and around Midland:
1. Summer Mummers at Yucca Theatre
The Summer Mummers have been a cherished tradition in Midland since 1949. Held at the historic Yucca Theatre, this lively melodrama and olio show promises a night of laughs, boos, and hisses. Running from June to September, this event is perfect for a fun-filled evening with family and friends.
2. Tall City Blues Fest
Music lovers, mark your calendars for the Tall City Blues Fest, West Texas’ largest blues music festival. Held annually in late July, this event features top-notch blues musicians, local food vendors, and a fantastic atmosphere. It’s a great way to spend a summer weekend immersed in soulful tunes.
3. Midland County Fair
The Midland County Fair is a beloved annual event that takes place in late August. From thrilling rides and delicious fair food to livestock shows and live entertainment, the fair offers endless fun for visitors of all ages. Don’t miss out on the rodeo events and the chance to experience a slice of classic Texas culture.
4. Star Parties at the Blakemore Planetarium
For a more relaxed and educational outing, head over to the Blakemore Planetarium at the Museum of the Southwest for their Star Parties. These events, held on select Friday nights throughout the summer, allow you to gaze at the stars through high-powered telescopes and learn about the wonders of the night sky from expert astronomers.
5. Midland RockHounds Games at Momentum Bank Ballpark
Catch a Midland RockHounds game at the Momentum Bank Ballpark. The RockHounds, Midland’s minor league baseball team, offers an affordable and entertaining outing for the whole family. Enjoy the thrill of the game, special promotions, and fireworks nights throughout the summer season.
6. Summer Sunday Lawn Concerts
Every Sunday evening in June and July, the Museum of the Southwest hosts free concerts on their front lawn. These Summer Sunday Lawn Concerts feature a variety of musical genres, from jazz and country to rock and classical. Pack a picnic, bring a blanket, and enjoy a relaxing evening of music under the West Texas sky.
Enjoy Summer Events in Style with a New Lincoln from Rogers Lincoln
As you explore all the fantastic summer events Midland has to offer, why not do it in style? A new Lincoln from Rogers Lincoln ensures you travel in comfort and luxury. With advanced technology, superior performance, and elegant design, a Lincoln vehicle is perfect for making the most of your summer adventures.
Visit us at Rogers Lincoln in Midland, TX, to test drive the latest models and find the perfect vehicle for your needs. Our friendly team is here to help you every step of the way. Make this summer unforgettable with a new Lincoln. We look forward to seeing you soon!
In an exciting leap forward for in-cabin luxury, the all-new 2024 Lincoln Nautilus introduces Lincoln’s expanded Digital Scent collection, designed to create an unparalleled sensory experience for drivers and passengers alike. This innovative feature underscores Lincoln’s commitment to personalization and wellness, allowing Rogers Lincoln customers in Midland, TX, to customize their journeys with specially curated fragrances.
A Scent for Every Journey
The Digital Scent collection offers seven unique fragrances, each developed by expert perfumiers in collaboration with Lincoln designers, ensuring a range of options to suit any mood or preference. Initial offerings include Mystic Forest, Ozonic Azure, and Violet Cashmere, with newcomers like Cloud Balsam and Twilight Embers enriching the selection. Whether you’re navigating the bustling streets of Midland or taking a scenic drive to nearby Odessa or Big Spring, these scents add a layer of tranquility and sophistication to your journey.
Personalized Aromatherapy on the Go
Lincoln recognizes the powerful impact of scent on mood, memory, and overall well-being. The Digital Scent feature, controlled via the vehicle’s center stack touchscreen, allows drivers to select their preferred fragrance and adjust the intensity, ensuring a personalized in-vehicle sanctuary. With options ranging from the earthy notes of Mystic Forest to the refreshing blend of Serene Seashore, drivers can tailor their environment to enhance relaxation and rejuvenation during every drive.
Designed with You in Mind
The integration of Digital Scent with the Lincoln Digital Experience platform ensures a seamless, customizable driving experience. Drivers can create profiles for scent dispersion, making it easy to switch between preferences for different occasions—whether you’re picking up clients from Midland International Air & Space Port or enjoying a weekend getaway. The separate diffusion system from the center console, independent of the heating and cooling systems, offers flexibility to enjoy these fragrances without altering the cabin’s temperature.
Embrace the Future of Driving with Rogers Lincoln
At Rogers Lincoln in Midland, TX, we’re thrilled to offer the innovative 2024 Lincoln Nautilus, complete with the groundbreaking Digital Scent feature. This addition to Lincoln’s suite of luxury amenities highlights our commitment to providing a driving experience that caters to every sense. As we continue to serve the communities of Midland, Odessa, Big Spring, and beyond, we invite you to discover how Lincoln’s advanced features, including Digital Scents, can transform your daily drives into journeys of relaxation and luxury.
Our motto, “always the right choice,” embodies our dedication to exceptional customer service and our passion for delivering vehicles that exceed expectations. Visit us to explore our selection of new and used Lincolns and experience firsthand the difference that Lincoln’s Digital Scents can make in your driving experience.
Imagine cruising along Loop 250, effortlessly gliding past the iconic Wagner Noël Performing Arts Center, all while experiencing the pinnacle of automotive innovation and luxury. This isn’t just a daydream for Lincoln drivers in Midland, Texas—it’s a reality, thanks to Lincoln BlueCruise hands-free highway driving technology. At Rogers Lincoln, we’re excited to introduce this revolutionary feature to our customers, offering a blend of safety, comfort, and technology that sets new standards in the automotive industry.
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